Do not ever BOGU

We took the BOGU acro from Robert Scoble's Corporate Blog Manifesto where you will find his Rule #19

BOGU. This means 'Bend Over and Grease Up.' I believe the term originated at Microsoft. It means that when a big fish comes over (like IBM, or Bill Gates) you do whatever you have to do to keep him happy. Personally, I believe in BOGU'ing for EVERYONE, not just the big fish. You never know when the janitor will go to school, get an MBA, and start a company. I've seen it happen. Translation for weblog world: treat Gnome-Girl as good as you'd treat Dave Winer or Glenn Reynolds. You never know who'll get promoted. I've learned this lesson the hard way over the years.

We think the principle is interesting and not that bad, but:

We believe the contrary of what Scoble believes: You should never BOGU, meaning you should treat Gnome-Girl as bad as you'd treat Bill Gates or Dave Winer. By bad we mean polite and and with a professional distance. Expressions of nicety has only a side place in business. Give correct feedback and abide by it. Example: "Hey Mr. Gates, Excel is a very well designed application;" or "Hey Mr. Gates, Microsoft's long term OS - strategy has so many flaws in it, we do not use your OSes, if we can avoid it;".

With Gnome-Girl that would be: "Hey, Gnome-girl, your skirt looks like shit, do your really feel good in it?" or "Hey Gnome-Girl, I like the song you play on your blaster a lot;".

 
last updated: 05.04.22, 07:16
menu

Youre not logged in ... Login

April 2024
So.Mo.Di.Mi.Do.Fr.Sa.
123456
78910111213
14151617181920
21222324252627
282930
April
Made with Antville
powered by
Helma Object Publisher
recently modified
Geändert
Inzwischen hat Herr Fidler den Fehler erkannt und korrigiert sowie sich inzwischen bei den LeserInnen entschuldigt. Nur damit das nicht untergeht. Wir haben hier in der....
by StefanL (21.02.22, 09:17)
There has been evidence
that the important and successful ideas in MSFT - like licensing the Unix source code in the 70ies and learning from it and licensing QDOS....
by StefanL (02.01.22, 11:18)
Now
I think I maybe know what you meant. It is the present we know best and the future we invent. And history is mostly used....
by StefanL (02.01.22, 09:51)
???
Hey, it's just a phrase wishing to convey that you're always smarter after the event than before it.
by StefanL (28.12.21, 07:35)
Addendum
Oracle is now mentioned in the English Wikipedia article on teletext and even has its own article here. Electra has one too.
by MaryW (22.12.21, 07:11)
We have grossly erred
At least in point 5. We thought, people would have come to the conclusion that permanently listening to directive voices as an adult is so....
by MaryW (21.12.21, 07:42)
Did not want to spell the names out
Ingrid Thurnher should have been easy, as she is pictured in the article. Harald F. is an insider joke, the only media journalist in Austria,....
by StefanL (19.12.21, 08:45)
...
with four letters it becomes easier though i am not sure with hafi… anyhoo, inms guessing acronyms or whatever this is. *it’s not my steckenpferd
by tobi (24.11.21, 20:49)
Should be
pretty easy to guess from the context and image who HaFi and InTu are. Besides, thx for the hint to the open bold-tag.
by MaryW (22.10.21, 01:16)
Low hanging fruit
1 comment, lower geht es mathematisch schon aber psychosomatisch nicht.
by MaryW (15.10.21, 19:51)
...
da ist wohl ein <b> offen geblieben… und wer oder was sind HF und IT?
by tobi (25.09.21, 10:50)
manche nennen das
low hanging fruits, no?¿
by motzes (25.08.21, 20:33)
Freiwillige Feuerwehr
Wie ist das mit den freiwilligen und den professionellen Feuerwehren? Wenn 4 Häuser brennen und nur 2 Löschzüge da sind, dann gibt es doch eine....
by MaryW (22.07.21, 07:06)
Well
That is a good argument and not to be underestimated. I was convinced a malevolent or rigid social environment (the others) posed the largest obstacle....
by MaryW (18.07.21, 08:54)
Und noch etwas
Die Schutzkleidung ist ein großes Problem. Sie verhindert allzu oft, dass mann mit anderen Säugetieren gut umgehen kann.
by StefanL (26.05.19, 07:09)
Yeah
U get 1 big smile from me 4 that comment! And yes, i do not like embedded except it is good like this. It's like....
by StefanL (19.05.19, 16:30)
Mustererkennung
Just saying. #esc #strachevideo pic.twitter.com/OIhS893CNr— Helene Voglreiter (@HeeLene) May 19, 2019 (Sorry, falls embedded unsocial media unerwünscht ist…)
by tobi (19.05.19, 10:57)
Yeah
That's an adequate comment! Und das erste Zitat ein ganz besonders tolles Beispiel für den "Umschlag von Quantität in Qualität".
by MaryW (15.05.19, 19:57)
...
In the future everyone will be famous for fifteen people. – Momus You’ll always be a planet to me, Mr Bacchus. – Charon Fußnote! Find ick knorke.....
by tobi (15.05.19, 14:07)
...
what about hindsight is 20/20?
by tobi (05.05.19, 14:00)

RSS Feed